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Best Fintech 2022: Apple Pay Leads Top 5 Digital Wallets


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In a survey by IBD and TechnoMetrica, five digital wallets rated as the Best In Fintech by earning the highest customer ratings across five performance categories.

The survey asked 6,000 consumers to rate their experience with digital wallets they had used in the last 12 months. Ten digital wallets qualified for the survey analysis.

We list below the best digital wallets in Overall Customer Experience. Scroll down to see Category Rankings and Company Details. And for further details, read our full report on the digital wallet survey findings.

The Best In Fintech logo and accolade are available for licensing through IBD’s partner, The YGS Group, at [email protected] or 800-290-5460.

Digital Wallets: Overall Customer Experience

1 Apple Pay 78.7
2 Zelle 76.3
3 Amazon Pay 73.5
4 PayPal 73.0
5 Google Pay 71.1

Customer Service

1 Apple Pay 75.6
2 Amazon Pay 72.4
3 PayPal 69.1
4 Zelle 67.6
5 Shopify 67.4

Ease of Use

1 Apple Pay 83.1
2 PayPal 82.4
3 Zelle 78.6
4 Cash App 76.0
5 Amazon Pay 75.1


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