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Crypto.com Releases LeBron James NFT Collection for Avid Super Bowl Ad Viewers

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Exchange Crypto.com ad the launch of his collection of non-fungible tokens (NFT) “Moment of Truth” featuring Los Angeles Lakers forward LeBron James to 5,550 spectators. randomly selected from their Super Bowl ad. Those who found and scanned the hidden QR code that appeared within 10 seconds of the conversation between the current James and his apprehensive teenager could win a limited edition NFT.. The collection consists of behind-the-scenes shots from the Big Game announcement shoot.

“Sleuths” who scanned a QR code displayed on the screen for a fraction of a second followed it to a “secret” web page and were able to register on the Crypto.com NFT platform until…

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