A Digital Assets Company for NFTs and Crypto Games, Sources Say


Amazon is reportedly working on a digital assets company that will power an NFT marketplace this spring.

According to sources interviewed by the media outlet Blockworks, the retail giant has been buying digital collectibles companies from various players in the crypto ecosystem to power its new venture.

So far, Amazon has invested in layer-1 blockchains and crypto gaming companies and has hired developers from NFT companies and cryptocurrency exchanges for its own blockchain unit.

Amazon Bets On Crypto Gaming Industry

According to one source, Amazon is preparing to launch a series of crypto games that would allow its customers to claim free NFTs. This move would be significant for the crypto gaming industry, which has seen a decline in players due to the multiple project scams that hit the market in late 2021. However, Amazon doesn’t seem concerned about that data, as the company witnessed the best of times for crypto gaming when many of those projects were forced to expand the storage services offered by Amazon Web Services due to the enormous player…

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