Cryptocurrency

This Week on Crypto Twitter: Musk Welcomes New Twitter CEO to Get to X—the Everything App

May 14, 2023

Illustration by Mitchell Preffer for Decrypt

The most important tweet on Crypto Twitter this week was an announcement on Friday by Twitter’s owner and CEO Elon Musk naming his replacement, Linda Yaccarino, as the platform’s new chief executive.

Musk will continue serving Twitter as CTO and executive chairman.

Yaccarino left her job as head of advertising at NBCUniversal on Friday morning to take on the job of helping Musk transition Twitter into X, his envisioned “everything app” that will incorporate social media and payments (possibly including crypto) along the lines of China’s WeChat.

I am excited to welcome Linda Yaccarino as the new CEO of Twitter!@LindaYacc will focus primarily on business operations, while I focus on product design & new technology.

Looking forward to working with Linda to transform this platform into X, the everything app. https://t.co/TiSJtTWuky

— Elon Musk (@elonmusk) May 12, 2023

Musk is also pro-crypto. His electric car company Tesla is currently one of the largest institutional HODLers of Bitcoin, even after it sold three quarters of its…